Career in Sales Management

MBA in Sales management is usually taken up by the aspirants who have interest in outdoor activities. Read the article to know what it holds for you.

Created On: Jun 24, 2014 13:45 IST

Sales Management

One of the essential disciplines of management and business that makes everything consistent and intact is the Sales. Sales Management refers to the sales techniques adopted and the various activities involved in the operations of sales.

It includes

1. A product
2. A sales force
3. A sales person
4. A market
5. A technique
6. A motive
7. The management system.


Sales management defines the profitability, business viability, performance of a firm. After all it’s the sales of products and services that runs and propagates the business of the firm.

Sales Planning is very much essential for Sales Management which consists of:

Marketing, Strategic plans and Business planning.

Career Prospects

If talking in terms of career building in sales, it’s highly consolidated and one of the highly paid career prospect for a MBA/PGDM - Sales and Marketing candidate reason being the basic salary remains the same but the flying incentives make it worth more.

The various job roles and post designated are as follows:

• Sales trainee
• Sales executive
• Sales manager
• Sr. Sales Manager
• Manager- Sales and Marketing
• Area sales manager
• Zonal manager
• Head of operations- Sales and Marketing.
• General manager- Sales and Marketing.

Eligibility Criteria

Those who seek to go for MBA - Sales and Marketing must be a Graduate from any recognized Indian University with at least a 50% marks.

Entrance exams to clear:

• Other state level entrances and C.E.T like MH-CET, M.P-CET etc.

Colleges providing the course:

The top colleges providing the course of MBA-Sales and Marketing are as under:

• IIM-Kolkata
• IIM-Kozhikode
• XLRI-Jamshedpur
• Jamnalal Bajaj Institute of Management Studies, Mumbai
• Wellingker, Mumbai
• India School Of Business, Hyderabad
• Faculty of Management Studies, Delhi
• Other Institutes include: KIIT School Of Management, Bhubhaneshwar, IIMT,Gurgaon and various other colleges.


The starting initial packages are around 4-5 lakhs per annum and then with experience it goes upto 30-40 lakhs per annum. But the more interesting fact is the incentive part that comes more profusely in the field of sales. The sales executives earn more through incentives by hitting the defined targets. So, it adds to the boost up of the employees and also the profitability of the firm as a whole.


Sales Management in marketing is one of the vastly diverse field and that comes with handsome and real high packages. The career graph of the employees increase at a rapid pace. This is for all the highly talented professionals and those who have a quest for sales.

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