Digital marketing company GETIT Infoservices on 19 January 2013 rolled out DigiGains, a name give to platform for digital marketing, for the benefit of Small and Medium Entreprises (SMEs) in the region.
The motto behind entering into partnership to furnish to the strong demands for digital advertising from SMEs and market Google AdWords products and as part of it they would develop, launch and manage digital campaigns for SMEs.
Getit's key role is to provide an extensive pan-India reach with its strong field force and it is supposed to be involved in complete servicing the Google adwords campaign.
The initiative is going to help Coimbatore, housing over 50000 SMEs, mainly in engineering, automotive components, textile machinery and pumps and motors, to reach a global level at lower cost with measurable results and personalization.
It is evident that India is emerging as the third largest internet market and its E-commerce business likely to touch 4000 crore rupees in 2015 against present 1200 crore rupees, in that way SMEs withhold he capacity to exploit this cost-effective powerful media to enhance their business through digital marketing.