MPEDA launched mobile-based applications to help farmers capture data through mobile

MPEDA is a nodal agency for promotion of marine exports from India under Union Ministry of Commerce and Industry.

Created On: Jul 10, 2015 16:19 IST

The Marine Products Export Development Authority (MPEDA) on 9 July 2015 launched two mobile based applications to help farmers get prices on shrimp and capture data on aquaculture through mobile. Moreover, MPEDA also revamped its website and launched an online registration portal for exporters.

MPEDA is a nodal agency for promotion of marine exports from India under Union Ministry of Commerce and Industry.

These two mobile-based applications are:

Shrimp price Information over SMS by a missed call

With this application, MPEDA will provide price related market information of Vannamei shrimp and BT shrimp to farmers over SMS on a missed call to a predetermined number. On receipt of the missed call, information on price of Vannamei shrimp and BT shrimp for different grades in major markets like Japan, USA and EU will be provided by SMS.

Farmers can dial +918590100800 for getting price information on Vannamei shrimp and can call  +918590200800 for getting price information on BT shrimp. The prices are obtained from published data of INFOFISH (an Inter governmental organization of FAO).

This price information to farmers will provide them the current market trends enabling them to make an informed decision on harvest of their produce. The service will be provided free of cost to farmers.  

mKRISHI- Mobile App for Aquaculture Operations
The authority also launched a mobile applications named mKRISHI that will provide an easy tool for book keeping, advisory services and weather informations.  It is an Android mobile application which has been developed by MPEDA and TCS Innovation Lab, Mumbai (as part of its CSR initiative).

For using this app, farmers will require an android mobile handset (post 2013 models) with a data/GPRS connection (2G, 3G or WiFi).  The Farmer needs to enter the basic information regarding his farming activities and in return he will get expert guidance for all operations.  

The reports can be seen in the graphical format. An option to view the trends or reports in the computer is also provided to give seamless data entry and visualization. The App will also help in resolving farmer’s issues quickly on a more personalized approach.

Currently, mKrishi is under pilot project in Gujarat and will be extended all over India in the next three months.

Online MPEDA Registration portal for Exporters
The registration of an exporter with MPEDA is a mandatory requirement under MPEDA Act, 1972.  With this MPEDA registration portal by NIC, exporters will be expected to fill in their application form online with their Login ID and can also pay the fee online for which a payment gateway has been developed.

The mandatory documents are to be scanned and uploaded online by the applicant which will be verified by the registering authority. After due process, the Certificate of registration will be generated. The objective of the new system is to facilitate ease of doing business.

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