The need for brand management and strategic communication has never been greater in the quickly changing media landscape of today. The Indian Institute of Mass Communication offers a postgraduate diploma in corporate communication and brand management.
The aim of the Indian Institute of Mass Communication (IIMC), Dhenkanal, is to provide aspiring communicators with the information, abilities, and moral principles they need to tackle the communication problems that businesses, governmental organisations, nonprofits, and political groups confront.
This newly introduced program offers an in-depth knowledge of the changing requirements of strategic communication jobs, covering topics such as corporate storytelling, crisis communication, stakeholder involvement, media relations, digital branding, and analytics-driven communication strategies.
Key Highlights of PGD Corporate Communications and Brand Management of IIMC Dhenkanal
This newly introduced diploma program of the Indian Institute of Mass Communication widens its scope to meet the expanding needs of communication professionals in areas like business or corporate PR, whereas this PGD Corporate Communications and Brand Management mainly emphasises:-
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The postgraduate diploma in corporate communications and brand management offers only 40 seats to students wishing to enroll in this newly launched program of the Indian Institute of Mass Communication. And the course duration for this program is only 1 year.
Courses Offered
The IIMC, Dhenkanal, has provided a list of courses that would be offered in this newly introduced postgraduate diploma program in corporate communication and brand management. These courses aim for the student to understand the foundations of corporate communication and branding, strategic storytelling, and reputation management, as well as interacting with stakeholders and the media.
Below is a list of the courses offered in the postgraduate diploma in corporate communication and brand management program of IIMC Dhenkanal:-
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Career Opportunities in PGD Corporate Communication and Brand Management
This cutting-edge, industry-focused program will be offered in both Hindi and English, with the option for students to take semester exams in Odia as well, encouraging linguistic diversity and inclusivity. Students will be equipped for dynamic jobs in public affairs, corporate communication, reputation management, and brand leadership through hands-on training, real-world projects, and professional mentoring.
This diploma program seeks to create future-ready communication professionals who can lead with integrity, impact, and insight by placing a strong emphasis on ethics, innovation, and industry alignment. Through its immersive training and teachings, this program seeks to provide applicants with a variety of professional prospects.
Below is the list of some of the career opportunities that the PGD in Corporate Communications and Brand Management program of the Indian Institute of Mass Communication, Dhenkanal offers:-
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