Comic book icon Archie to die in July's final issue

Archie Andrews the famous comic book character that has ruled the market of comics for past 73 years is set to die in this summer issue of July 2014.

Archie Comics in the second week of April 2014 announced that in the July issue of Life with Archie, the character of Archie will heroically sacrifice his life while saving the life of a friend. Life with Archie which was published five years ago tells the story of grown-up renditions of Archie and his fictional town Riverdale.

The final moments of Archie will be detailed in issue number 36 of Life of Archie, while the issue number 37 will jump forward a year and focus on his friends namely Betty, Jughead, Veronica and Reggie.

Archie for the first time was introduced in Pep Comics 1941. The comic has seen live-action television specials and a cartoon show, and has found a new audience in the glitter of Bollywood.

Archie, the fictional character was created by Vic Bloom and Bob Montana.

Archie Comics publisher and co-CEO is Jon Goldwater