Sunday night's Super Bowl showdown, culminating in the Kansas City Chiefs' overtime triumph over the San Francisco 49ers, etched itself into the annals of television history as the most-viewed telecast ever. CBS alone commanded a staggering 120 million viewers, marking it as the largest audience ever amassed by a single network.
Notably, the game achieved another milestone by emerging as the most streamed Super Bowl in history on Paramount+. Moreover, the collective viewership across CBS, Paramount+, Nickelodeon, and Univision surpassed the 200 million mark, underscoring the event's unparalleled popularity and reach.
Super Bowl LVIII averaged a total of 123.4 million viewers across all of CBS's platforms.
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10 Most Watched Super Bowls
Prior to Super Bowl LVIII, the pinnacle of telecasts was held by last year's Super Bowl LVII clash between the Chiefs and the Philadelphia Eagles. This momentous encounter captured the attention of a record-breaking 115.1 million viewers, solidifying its status as one of the most-watched events in television history. Here is the complete list:
Rank | Broadcast | Average viewers | Date | Network(s) |
1 | Super Bowl LVIII | 123,400,000 | February 11, 2024 | CBS / Univision / Nickelodeon |
2 | Super Bowl LVII | 115,100,000 | February 12, 2023 | Fox / Fox Deportes |
3 | Super Bowl XLIX | 114,810,000 | February 1, 2015 | NBC / Universo |
4 | Super Bowl XLVIII | 112,752,000 | February 2, 2014 | Fox / Fox Deportes |
5 | Super Bowl 50 | 112,336,000 | February 7, 2016 | CBS / ESPN Deportes |
6 | Super Bowl LI | 111,973,000 | February 5, 2017 | Fox / Fox Deportes |
7 | Super Bowl XLVI | 111,346,000 | February 5, 2012 | NBC |
8 | Super Bowl XLV | 111,041,000 | February 6, 2011 | Fox |
9 | Super Bowl XLVII | 108,693,000 | February 3, 2013 | CBS |
10 | Super Bowl XLIV | 106,476,000 | February 7, 2010 | CBS |
These statistics, derived from both Nielsen and Adobe Analytics, reflect the average viewership at any given moment during each game. However, Nielsen's data indicates that a staggering 202.4 million individuals tuned in to watch at least a portion of the telecast, marking a notable 10% increase from last year's figure of 184 million.
Super Bowl television ratings have consistently soared to remarkable heights. As one of the most anticipated annual sporting spectacles globally, the NFL's championship game is broadcast across more than 130 countries in over 30 languages. While viewership predominantly hails from North America, the Super Bowl reigns supreme as the most-watched television broadcast in the United States each year.
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