Animation is the art of presenting still photographs with the help of various computer based techniques in a manner which gives an impression to the viewer that it is running like a film. It could be a mixed version of multimedia text, graphic art, sound, animation and video sourced through computer or some other electronic media.
Godzilla spewing fire on the New York streets, aliens roaming on the earth, Spiderman hiking on tall buildings, Hanuman and Ganesh fighting with the demons and children’s favourite Jumbo! All these characters and their unique acts could appear on the screen only due to the animation and multimedia techniques. Hollywood’s Jurassic Park and Bollywood’s blockbuster Krish are two major examples of the success of animation and multimedia technique. Animation and multimedia is now no more confined to cinema but it has become an integral part of the advertising, TV media, Education, Games, Cartoon serials etc.. Multimedia is a combined version of text, animation, graphics, sound, video etc.. In other words multimedia’s main role is to present the audio-video material in an aesthetic manner. Animation is also related to it, which involves accurate combination of the design, drawing, layout and photography.
Qualification and Courses
This sector offers identical opportunities to all the students. Mathematical knowledge is not a compulsion for success in this sector. But off course imagination, creativity and diligence are the basic prerequisites for success in multimedia. A student must clearly decide before selecting a course that whether he wants to become a graphic designer or an arts director or animator or the multimedia designer. Whichever faculty you choose try to learn as much as possible.
Specialisation in a single stream in accordance with individual interest is always beneficial.
There are many courses available at the bachelor as well as the diploma level in multimedia and animation and anybody with a 12th pass certificate can seek admission in them. A bachelor’s degree in any discipline is necessary for admission in the PG programme. Following are some of the important courses:
• Bachelor in Multimedia, Bachelor in Animation
• Bachelor in Digital Media
• Bachelor in Games and Interactive Media design
• Bachelor in Graphic Design
• Bachelor in Visual Communication
• Diploma in Multimedia and Animation
Ample creativity and ability to imagine is paramount to gain expertise in multimedia and animation. Sound knowledge of computers, pleasing personality, flexibility, mathematical and analytical skills, communication skills, ability to work in a team, artistic taste is also necessary.
According to a random estimate more than 2 lack multimedia professionals would be required in a few years. The estimates also reveal that Global Animation Industry has crossed the Dollar 75 Billion mark in 2009 and the Indian share has also risen to Dollar 950 Million. It has grown @ 37 percent annually during 2005-09. These figures prove that there are ample employment opportunities in this field. After completing a course in multimedia and animation a student can seek a job in any of the following areas: entertainment industry, video game company, advertising firm, computer company. A trained professional can make a beginning from the Ad industry. They can become a texture artiste, 3D modeler and Animators etc. Possibilities for self employment are also there.
Earning in this trade depends mostly on the institution’s and the student’s personal abilities. Trained professionals in this area start their career with a package of Rs. 12000/ month. Experience contributes in a big way in the enhancement of income.
Please make it a point to check the infrastructure before getting admitted in an institute. Placement records and faculty member’s qualities should also be checked beforehand. If an institution has higher fees but also has excellent infrastructure than it should get the preference. Following are some of the prestigious institutions:
1. IIT Guwahati, Mumbai
2. Jagaran Institute of Management and Mass Communication, NOIDA
3. Arena Animation Academy
4. Integrated Management College, New Delhi
5. Maya Academy of Advance Cinematics, Hyderabad, Mumbai and Delhi
6. Pran’s Media, New Delhi
7. Geco Animation Studio, New Delhi
8. AFA Animation and Fine Arts Academy, Coimbatore
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