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Pedana fabric recommended for the Handloom Brand

Oct 16, 2015 15:18 IST

Pedana’s handloom woven fabric made of yarn dyed with natural in the first week of October 2015 was recommended by the Weavers’ Service Centre (WSC), Vijayawada, Andhra Pradesh, under the Ministry of Textile for recognition as one of the India Handloom Brands.

The fabric was recommended for the brand under the special products category.

The Pedana fabric is produced by Pedana-based Shyamala Arts and Crafts (SAC), and is one of the five textile products from Andhra Pradesh which was recommended to be included in Handloom Brands. The other four textile products are: Venkatagiri sari, Uppada Jamdaani sari, Mangalagiri cotton sari and Dharmavaram sari.

The Handloom Brand was issued by the Ministry of Textiles for the eligible textile products to ensure quality and genuineness of the product under its Handloom Brand Scheme, which was launched by Prime Minister Narendra Modi on 7 August 2015.

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