The Information and Broadcasting Minister, Manish Tewari on 7 February 2013 launched the MyIndia Initiative-A Digital Volunteer Programme to reach out the people in the social media space.
The initiative from the I&B Ministry is aimed towards disseminating and delivering the messages of development to the citizens by registering them as volunteers them on the social media platforms. The initiative is an effort to make the citizen contribute positively towards nation building and this would initiate a principle of participative governance across the nation.
The I&B Ministry on 8 February 2013 also tried to reach out the citizens for the first time via Live Twitter Conference on the eve of 3rd Community Radio Conference. This was the first ever conference of such type by any of the Ministry’s of Government of India. Community Radio: Road Travelled & way forward was the topic for community radio conference and it lasted for a period of 30 minutes from 4 pm to 4:30 pm.