National Book Trust (NBT) in first week of August 2013 unveiled its new logo nbt.india to mark completion of 56 Years of its Operations. Union Human Resource Development Minister M. M. Pallam Raju unveiled the new logo at a function organised at New Delhi.
The Logo carries a Banyan Tree, which symbolizes stability and knowledge, the flying leaves reveals an open book through a contemporary visual. The combination of red with earthy brown colour portrays the rootedness to Indian soil as well as the passionate urge for knowledge. The stylistic representation of nbt.india indicates the modernistic commitment of the organization engaged in preparing the readers for a future world. The typography is bold slab-serif, which provides a strong base to the idea.
The new logo of NBT has been designed by a Prof. Tarun Deep Girdher a faculty of Graphic design at the National Institute of Design, Ahmedabad and his team. This Logo of National Book Trust, India is a harmony of tradition and innovation, earthiness and imagination.
The motto, Ekah Soote Saklam (एक: सूते सकलं), taken from Kalidasa's Meghdutam, signifies the purpose of NBT for striving to give every thing desired in the world of books.
About National Book Trust
The National Book Trust, India, is an apex body established by the Government of India (Department of Higher Education, Ministry of Human Resource Development) in the year 1957 to develop reading habits and creation of book culture in the country. To achieve its objectives, Trust is publishing good quality books at reasonable price, organizing Book Fairs and Exhibitions in all parts of the country to provide an opportunity for interaction among authors, publishers, librarians and book lovers.
The Trust publishes books in 18 major Indian languages, which includes Asamiya, Bangla, English, Gujarati, Hindi, Kannada, Kashmiri, Malayalam, Manipuri, Maithili, Marathi, Nepali, Odiya, Punjabi, Sindhi, Tamil, Telugu and Urdu. In addition to this, the Trust has also published books in Bhojpuri, Himachali, Kokborok, Khasi, Garo, Lepcha, Bhutia, Mising Limboo, Mizo, Newari, Bodo, among others.
Where: New Delhi