HDFC Life, a private life insurance company from India on 25 January 2012 launched its first international operations with the opening of its representative office in Dubai. HDFC Life is a joint venture between Housing Development Finance Corporation (HDFC) and Standard Life, the leading provider of financial services in the United Kingdom. It plans to target 1.75 million non-resident Indians (NRIs) in the UAE.
The vast NRI population in Dubai would be able to closely understand the benefits of HDFC Life's wide-ranging product portfolio catering to their protection, investment and savings, and retirement needs. The Dubai operations were launched to forst understanding the Gulf market, the customer segments, apart from serving the already existing policyholders and further understanding their financial needs.
HDFC Life continues to have one of the widest reaches among new insurance companies with about 500 branches servicing customer needs in over 700 cities and towns. The company also has a strong presence in its existing markets with a strong base of financial consultants.
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