E-commerce firm Snapdeal.com on 29 August 2013 entered into a strategic partnership with Hypercity Retail to sell Hypercity's products on its portal. Hypercity is a part of the K Raheja Group.
This partnership will leverage strengths of both the companies and will deliver greater assortment to a much wider consumer base. It will lead to increased market access and higher sales for both partners.
A large variety of Hypercity merchandise as well as the various domestic and international brands across categories such as personal care, sports & fitness, home furnishing and kitchenware, among others, which are sold in Hypercity stores, will now be available on Snapdeal.com.
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