Alibaba-backed company Paytm on 3 May 2015 tied-up with Quick service restaurants (QSRs) Domino’s and Cafe Coffee Day for offline payment. With this acquisition, Paytm's mobile wallet will soon be accepted at Domino’s and Cafe Coffee Day.
This tie-up came when Paytm is foraying into the offline retail space. At present, Paytm offers and recharge services for DTH and mobile phone services as well as mobile wallet services for online transactions on Uber, Bookmyshow, eBay and IRCTC.
This offline service will be available by mid-June. By going offline, Paytm will offer customers the choice to pay through a secure and reliable platform.
Paytm already partnered with various QSRs covering 7000-10000 outlets in cities like Delhi, Mumbai, Bangalore and Hyderabad. Recently, Paytm had forayed into the eCommerce space putting itself in direct competition with giants like Amazon, Flipkart and Snapdeal.
Paytm's mobile wallet is a prepaid payment instrument, which allows customers to digitally store money in a secure virtual wallet and use it to pay bills and other services.
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