Shah Rukh Khan, the Bollywood superstar topped the inaugural Forbes India Celebrity 100 list. The ranking was given based on the popularity as well as income of the biggest entertainers of India. Second on the list was Salman Khan and MS Dhoni followed in the third position.
The special edition of Forbes India judged in eight different categories, i.e., directors, film actors, TV personailities, models, comedians, sports stars, authors and singers/musicians. Even though Salman Khan and MS Dhoni were ahead in the ranking in terms of popularity, in comparison to SRK, but the Bollywood King ranked high because of his earning, most of which came from the brand endorsements.
According to the Forbes India estimates, the total earning of SRK from October 2011 and September 2012 was 202.8 crore Rupees. In comparison to SRK’s, Salman’s earning was 144.2 crore Rupees, while that of Dhoni was 135.16 crore.
In the list of top 10 celebrities were Akshay Kumar, Amitabh Bachchan, Sachin Tendulkar, Kareena Kapoor, Virender Sehwag, Virat Kohli and Katrina Kaif.
The list prepared by Forbes India is meant to rank most powerful Indians in media as well as entertainment sector. After collecting data, the ranking was given based on income of the celebrities which came from business of the entertainment sector as well as the fame which was measured in terms of online presence, media mentions and social media follower.
Among the sportspersons, MS Dhoni, the captain of India cricket team grabbed the top most position. In the category of singer/musicians, AR Rahman led the pack. Malaika Arora Khan was declared as the leading TV personality. On the other hand, Karan Johar was listed as the most powerful director. In other categories were comedian Vir Das, model Esha Gupta and author Chetan Bhagat. The youngest celebrity in the list of Forbes India was Saina Nehwal, aged 23 years.