Split & Window Airconditioners Launched by Hitachi

Consumer electronics goods manufacturer Hitachi Home & Life Solutions India (HHLI), unveiled a range of split and window airconditioners in the premium and mass-premium category on 17 January 2011. The split AC model, i-Clean, launched on 17 January 2011 has an automatic filter clean technology with high energy efficiency. i-Clean will clean the filter automatically and will also maintain the hygienic room environment. The model is 5-star rated and loaded with many features. The company also launched a new model of its popular split AC models ACE, Followme and ACE Cutout with features such as stainless steel plated filter. Hitachi's split AC range comprises 25 models while window AC range has 10 models.

HHLI currently enjoys 7 per cent market share in the room air-conditioner category and has been expanding its presence by increasing its dealer and distributor base. Hitachi’s initiatives will help capture a market share of 10 per cent in terms of sales volume.