Star TV won the Broadcasting Rights of Indian Cricket Team in a 3851 Crore Rupees Bid

Apr 3, 2012, 12:21 IST

Corporate Current Affairs 2012. Star TV on 2 April 2012 won the rights to broadcast Indian cricket for next six years in a bid to the tune of 3851 crore rupees

Star TV on 2 April 2012 won the rights to broadcast Indian cricket for next six years in a bid to the tune of 3851 crore rupees. Rupert Murdoch owned Star TV won the bid defeating Sony which had offered 150 crore rupees less than the winning bid.

The rights include TV, Internet and Mobile broadcasting. The agreement will remain effective for a period of six years starting from from July 2012 to March 2018. The agreement gives Star TV rights to cover all home international matches and domestic tournaments involving Indian Cricket team. The right will not be applicable for the Indian Premier League (IPL).

Star TV will pay around 40 crore rupees for each international match, which is 8 crore more than what was being paid by previous broadcaster Nimbus.

The bid for the broadcasting rights was necessitated as the BCCI had abruptly terminated its broadcasting agreement with Nimbus in December 2011, three years before it was due to expires, over the issues related to payment.

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