Ministry of Culture launches ‘National Mission on Cultural Mapping of India’

Dr Mahesh Sharma launched implementation of ‘National Mission on Cultural Mapping of India’ from Goverdhan Block, Mathura of Uttar Pradesh.

Created On: Jun 19, 2017 09:37 ISTModified On: Jun 19, 2017 10:02 IST

National Mission on Cultural Mapping of India= Dr Mahesh Sharma, Minister of State (Independent Charge) for Culture & Tourism on 17 June 2017 launched the implementation of the ‘National Mission on Cultural Mapping of India’ at Goverdhan Block, Mathura District of Uttar Pradesh.

The national mission on cultural mapping was launched in a day long, Block level mega talent hunt programme (Sanskritik Pratibha Khoj Samaroh).

This Mission is part of the ‘Ek Bharat Shreshtha Bharat’ umbrella. Ministry of Culture launched it in the year of commemoration of the birth centenary of Pandit Deen Dayal Upadhyay, who hailed from Mathura.

Aim of National Mission on Cultural Mapping of India


National Mission on Cultural Mapping of India launched=

The mission aims at converting the vast and widespread cultural canvas of India into an objective cultural map, designing a mechanism to fulfil the aspirations of the whole artist community of the nation and preserving the rich cultural heritage of this country in the form of a cultural repository of artists and art forms.

This Mission encompasses data mapping, demography building formalising the processes and bringing all the cultural activities under one web-based umbrella for better results. The Mission also seeks to open a direct channel of communication for artists with the Government and peer to peer communication among artists for talent honing and handholding of each other.

After launching the National Mission on Cultural Mapping of India, the cultural minister informed that his ministry will be organising similar Block level events in other States. The exercise will help the government to kick start the process of scaling up the efforts to cover all the Blocks of the Country. The current round includes Shimoga Block in Shimoga District, Karnataka, Thanesar Block in Kurukshetra District, Haryana, Chauri – Chaura Block in Gorakhpur District in Uttar Pradesh & Saraikela Block in Saraikela - Kharsawan District in Jharkhand.

Dr. Sharma said that with a vision that no cultural talent or heritage should remain unattended and if it is talent, it should be nurtured and if it is a heritage, it should be conserved and used as an icon to learn from the past, and also to propagate our cultural talent across all boundaries, the Ministry of Culture has planned to hold talent hunt competitions with various rounds from Block level to National level. The scheme is set to cover all the Blocks of the Country, involving a total of 6.40 Lakh villages over the span of next 3 years.

The Cultural Mapping of India portal will serve as a repository/consolidated database of information about cultural assets and resources i.e. a cultural inventory at one place for essential planning, sustainable economic development and for preserving the scattered and near extinct art forms.

NK Sinha, Secretary, Ministry of Culture in his opening remarks said that the Ministry of Culture is eying to launch massive cultural awareness campaigns so that no artist is left behind. The Artist/Organisations also may register online at

Besides, Union Culture Minister Mahesh Sharma also informed that his ministry is planning to set up an academy to promote Braj Bhasha, a dialect of Hindi which is spoken by people primarily in Braj region including Agra, Mathura, Etah and Aligarh. He said that the Braj Sahitya Academy most likely will be set up in Mathura.

Braj language descended from Shauraseni Prakrit and commonly viewed as a western dialect of Hindi. It is spoken by some 575000 people, primarily in India.

(Source: Press Information Bureau)

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