Co- Founder of Twitter, Biz Stone unveiled a new mobile service called Jelly on 8 January 2014. The Jelly smartphone app seeks to improve the way people search for and find information, by querying people instead of Internet search engines.
The free app plugs into Facebook or Twitter, or both, and allows users to test the knowledge of people in their social network and answer their questions. The experience is focused around pictures in Jelly.
The app aims to capitalize on the popularity of mobile smartphones and the pervasiveness of social networks. The app is also meant to personalize the search experience.