TRAI issued a CAP of 100 SMSs on Concession Rates

The Telecom Regulatory Authority of India (TRAI) on 5 November 2012 issued a cap of 100 SMSs per day at concession rate. It also fixed a rate of 50 paise per SMS beyond the decided cap.

TRAI also ordered the service providers and operators to place a technology to make sure that the unregistered telemarketers are not able to send more than 200 SMSs per hour, from their phone or computer.

About TRAI

The Telecom Regulatory Authority of India (TRAI) is an independent regulator of the telecommunications business in India. It came into existence by the Act of the Parliament on 20 February 1997 and the act was named as Telecom Regulatory Authority of India Act 1997. Its constitution came into effect in 1994, when the Government constituted the National Telecom Policy (NTP) to attract domestic and Foreign Direct Investment in the telecommunication sector. The flooding of investors from domestic market and the international market players resulted in the development of the regulatory body. As a result of this demand, the formation of the Telecom Regulatory Body came up.