Zee TV on 27 March 2012 became the first Indian channel to get a landing right in China. China’s State Administration for Radio, Film and Television (SARFT) granted the landing rights to the Indian channel after a long six years of wait.
Zee TV had already been selling to Chinese television channels its popular Mandarin-dubbed Indian programmes which had garnered a considerable viewership in the country.
Zee TV Asia Pacific inked a landing agreement with the CTV-STVP, only Chinese agent allowed to distribute foreign channels.
Comments
All Comments (0)
Join the conversation