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Spotify's annual Wrapped 2024 campaign has unveiled some intriguing insights into India's music and podcast landscape, which would be a testament to how listeners' tastes have evolved over the past year. This is the tenth anniversary of Spotify Wrapped, enabling fans to reflect on their musical journeys while shedding light on significant trends in the industry.
Key Highlights from Spotify Wrapped 2024
Rise of Punjabi Music
Punjabi music ruled the charts in 2024. Renowned artists like Karan Aujla at #11, Diljit Dosanjh at #14, and Badshah at #22 found themselves in India's top 25 wrapped artists. The rising interest indicates a growth of love for Punjabi sounds among Indian listeners to cement their hold on mainstream sounds.
I-Pop Originated
The I-Pop (Indian Pop) scene has risen to the spotlight with many tracks such as "Mahiye Jinna Sonha" by Darshan Raval, "Husn" by Anuv Jain, and "Heeriye" featuring Arijit Singh by Jasleen Royal. These songs have made waves, marking a move to current Indian pop sounds.
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Best Artists and Tracks
Arijit Singh leads the pack as the most-streamed artist for the fourth consecutive year. Rankings for the top artists follow as follows:
- Arijit Singh
- Pritam
- A.R. Rahman
- Shreya Ghoshal
- Anirudh Ravichander
- Sachin-Jigar
- Alka Yagnik
- Udit Narayan
- Amitabh Bhattacharya
- Vishal-Shekhar
The most-streamed track in India is Vishal Mishra and Raj Shekhar's "Pehle Bhi Main", racking up more than 228 million streams. Other popular tracks are as under:
"Husn" by Anuv Jain
"Satranga" (from ANIMAL) by Arijit Singh, Shreyas Puranik, Siddharth-Garima
"Sajni" (from Laapataa Ladies) by Ram Sampath feat. Arijit Singh
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Top-Streamed Albums
Animal by Various Artists broke the record with 49 weeks at #1 on Spotify. The most-streamed album in India in 2024, it is followed closely by-
- Kabir Singh by Sachet-Parampara
- Aashiqui 2 by Mithoon
- Making Memories by Karan Aujla
Podcast Trends
On the podcast front, The Ranveer Show was the most popular in India and is followed by-
- The Joe Rogan Experience
- Rotten Mango
- The Ranveer Show हिंदी
Indeed, the advent of women-led podcasts had a significant presence this year. Out of the top ten new podcasts launched on Spotify this year, five were female-led initiatives, such as Madly In Kaadhal and Call Me Hopeful.
Spotify Wrapped 2024 has painted a vivid picture of India's music and podcast preferences, which shows how the shift is dynamic toward diverse genres and creator-driven content. As listeners continue to explore new sounds and stories, platforms like Spotify play a crucial role in shaping and reflecting these evolving trends in entertainment.
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