What is Blue Tick on $8 per month?

‘It's all Business’, perfectly resonates with the current blue tick chaos. The head of Twitter Elon Musk announced a new iteration of the "Twitter Blue" plan. Twitter earlier used to only grant Blue check marks to accounts deemed "authentic, notable, and active." The company largely verifies accounts it deems "notable in government, news, entertainment, or another designated category." But the new plan hammers on the worthiness and authenticity of the verification by imposing a monthly of $8 on the same.

Twitter’s current lords & peasants system for who has or doesn’t have a blue checkmark is bullshit.

Power to the people! Blue for $8/month.

— Elon Musk (@elonmusk) November 1, 2022

The Tesla owner tweeted, “Twitter`s current lords & peasants system for who has or doesn`t have a blue checkmark is bullshit. Power to the people! Blue for USD 8/month."

What is Twitter Blue Subscription?

Twitter launched its Twitter Blue subscription service last year at a price of $4.99 a month. This paid program offered benefits like the ability to undo tweets, a customizable navigation bar, different color home screen icons, ad-free articles, and prioritized customer support. However, the subscription service was separate from Twitter's verification process. 

To all complainers, please continue complaining, but it will cost $8

— Elon Musk (@elonmusk) November 2, 2022

Musk suggested combining the two into a more expensive premium package charging $8 per month. He believes that the new subscription model is the only way to ditch the spam bots issue, which he feels is the most annoying problem with Twitter. Also, he further adds that this will also create a revenue stream to reward content creators. 

This means that Indian users need to pay Rs.660 for blue tick every month

What are the features associated with the Twitter Blue subscription?

Elon Musk in his subsequent tweets went on to enumerate the services that will be offered to subscribers.

You will also get:
- Priority in replies, mentions & search, which is essential to defeat spam/scam
- Ability to post long video & audio
- Half as many ads

— Elon Musk (@elonmusk) November 1, 2022

• Get priority in replies, mentions, & search to combat spam and scam.
• Subscribers will be able to post long videos and audio.
• Minimal ads for all Twitter Blue subscribers.
• Paywall bypass for publishers willing to work with Twitter.
• A secondary tag below the name of public figures.

At present, Twitter reportingly has a count of 237.8 million daily active users in the second quarter of this year. Out of which around 300,000 Twitter accounts are blue-check verified.