Global mobile solutions provider Comviva announced on 21 March 2011 that it signed an agreement with Starfish Mobile International Inc, a content aggregators and mobile marketing agencies in Africa. The partnership will enable both Comviva and Starfish Mobile bring their expertise and resources to the table with the content strategy that allows mobile operators to drive the quantity of users on their networks and to achieve sustainable usage of their services.
Comviva's RBT content portfolio enables operators to provide personalized mobile music applications allowing subscribers to reflect their personality and emotions using Comviva's RBT applications. The solution has witnessed huge success with currently over 13 million subscribers on a single operator network and deployed by over 20 operators across the globe.
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