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Maruti Suzuki India, Ministry of Rural Development sign MoU for training rural youth under DDU-GKY

The Deen Dayal Upadhyaya Grameen Kaushalya Yojana (DDU-GKY) was launched by the Union government on September 25, 2014. The Yojana was launched during the 98th birth anniversary of Pandit Deendayal Upadhyay.

Dec 20, 2018 16:52 IST
Maruti Suzuki India, Ministry of Rural Development sign MoU for training rural youth under DDU-GKY

The Union Ministry of Rural Development (MoRD) on December 19, 2018 signed a Memorandum of Understanding (MoU) with Maruti Suzuki India Ltd for training rural youth for skill development under the flagship Deen Dayal Upadhyaya Grameen Kaushalya Yojana (DDU-GKY)

The Deen Dayal Upadhyaya Grameen Kaushalya Yojana (DDU-GKY) is the flagship placement linked skill-training scheme of the Ministry of Rural Development.

Significance

Considering the challenges faced by India’s rural youth in getting employment such as the lack of formal education and employability skills, the Ministry decided to partner with Maruti Suzuki India, the leading industry from the automotive sector, under the DDU-GKY.

DDU-GKY will bridge this gap by funding training projects with an emphasis on placement, retention, career progression and foreign placement of rural youth.

Maruti Suzuki will provide training to atleast 5000 candidates in two years with assured placement to the rural youth of our country.

DDU-GKY’s “Champion Employers” policy

The mission of the Deen Dayal Upadhyaya Grameen Kaushalya Yojana is to ensure rural poor youth are skilled in market relevant trades and job-relevant competencies.

One of the ways in which DDU-GKY aims to achieve this is through the “Champion Employers” policy.

The Champion Employers are the industry leaders who have the potential to provide training and captive employment to the DDU-GKY candidates.

The policy seeks a strategic alignment of objectives of DDU-GKY with the HR strategy of organisations, which have a large potential to absorb trained manpower.

Deen Dayal Upadhyaya Grameen Kaushalya Yojana

The Deen Dayal Upadhyaya Grameen Kaushalya Yojana (DDU-GKY) was launched by the Union government on September 25, 2014.

The Yojana was launched during the 98th birth anniversary of Pandit Deendayal Upadhyay. Earlier the Yojana was known as Aajeevika Skills Development Programme (ASDP).

Objective

  • The Yojana aims at training 10 lakh (1 million) rural youths for jobs.
  • Skill development training centres are being launched to address the unemployment problem in the rural area.
  • The skills imparted under the Yojana are benchmarked against international standards and complement the Prime Minister’s ‘Make In India’ campaign.
  • The Kaushalya Yojana addresses the need for imparting training by involving in private players including international players to impart the skills to the rural youths.

Eligibility

The minimum age for entry under the Yojana is 15 years compared to 18 years under the Aajeevika Skills Programme.