List of Top 10 Youtubers in the World: Check All the Details Here!

Discover the leading YouTubers and their impressive subscriber counts, net worth, and age. From ad revenue to merchandise sales, learn about their various income sources and how they leverage their platforms for financial success in the ever-evolving world of online content creation.

Sep 30, 2024, 10:59 IST
List of Top 10 Youtubers in the World
List of Top 10 Youtubers in the World

With millions of subscribers, YouTube has emerged as a superpower for content creators to generate rich wealth in today's digital world. In this article, we take you through the list of the most popular YouTubers worldwide and focus on their subscriber numbers and, more interestingly, their net worth and age. From MrBeast's revolutionary philanthropy, Jeffree Star's cosmetic empire, and whatnot, each creator has built revenue streams in multiple ways: ad revenue, sponsorships, merchandise, and many more. 

Now, interestingly enough, an understanding of their financial success might give one an idea about the dynamic landscape of online content creation and the many ways a possible influencer can interact with the audience while building an enriching brand. Let's go into some of the leaders of this captivating digital frontier.

Top 10 YouTubers in the World

 

Rank

YouTuber Name

Subscribers (Millions)

Net Worth (Millions)

Age

Source of Income

1

MrBeast (Jimmy Donaldson)

317

$500

26

YouTube ad revenue, merchandise, sponsorships

2

Jeffree Star

15.8

$200

37

YouTube ad revenue, cosmetics line, merchandise

3

Logan Paul

23.5

$150

29

YouTube ad revenue, merchandise, podcast, boxing

4

Like Nastya

115

$104

10

YouTube ad revenue, merchandise, sponsorships

5

Ryan Kaji (Ryan's World)

41.7

$100

12

YouTube ad revenue, brand collaborations

6

KSI

24.1

$100

30

YouTube ad revenue, music, boxing

7

Dude Perfect

60.2

$100

N/A

YouTube ad revenue, merchandise

8

Jake Paul

20.7

$80

27

YouTube ad revenue, boxing, merchandise

9

Ninja

23.8

$50

N/A

Streaming, gaming sponsorships

10

PewDiePie (Felix Kjellberg)

111

$45

34

YouTube ad revenue, merchandise, investments


Main Sources of Income for Top YouTubers

  1. YouTube Ad Revenue: Most YouTubers make their money based on adverts appearing on their video content. This is courtesy of the YouTube Partner Program, where creators get a share of the revenue resulting from adverts shown before, during, or after the video content.
  2. Sponsorship and Brand Deals: Some YouTubers make money by making sponsored content for a different brand. It can be a very lucrative business because they endorse products or services in their videos for money. For instance, MrBeast and Jeffree Star have key sponsorship deals that make up a significant part of their income.
  3. Merchandise Sales: Merchandise is also a huge source of income. Artists can create many different lines of merchandise to sell, whether it be clothing, accessories, or almost any kind of novelty item that's affiliated with the brand. Many channels make tens of thousands of dollars selling merchandise every year. Channels making such amounts include Dude Perfect and KSI.
  4. Channel Memberships: YouTube also allows creators to have channel memberships. Here, people pay a fee monthly to get some exclusive content, special perks, and other good stuff. It can be a stream of steady income for many creatives.
  5. Super Chats and Super Stickers: Viewers can purchase Super Chats, which will highlight their message on live streams, or send Super Stickers as a means of thanking the creator during these livestreams. This is an extremely engaging and interactive feature that earns more revenue.
  6. YouTube Premium Revenue: Creators also earn money when viewers subscribe to YouTube Premium, enabling them to watch videos from the creator with no advertisements. The YouTube Premium service gives users an ad-free experience and pays creators a fraction of the money purchased for the subscription.
  7. Digital Products and Services: There are also some YouTubers who sell digital goods, such as e-books and courses, based on their experience in particular fields to generate other forms of income.
  8. Live Events and Tours: Other YouTubers with a highly engaged audience hold live events or tours that they sell tickets for and this is often another significant source of revenue.
  9. Investments and Other Ventures: Lots of other fantastic YouTubers build alternative sources of income on/through other businesses or business concepts, maybe product lines or entertainment projects.
  10. Affiliate Marketing: Here, through video descriptions and affiliate links, some YouTubers make their commissions. They earn a commission for the sales generated when a consumer buys something using the link provided.

These varied income streams highlight how top YouTubers leverage their platforms not only for ad revenue but also for building brands and engaging with audiences in multiple ways.



Kirti Sharma
Kirti Sharma

Content Writer

Kirti Sharma is a content writing professional with 3 years of experience in the EdTech Industry and Digital Content. She graduated with a Bachelor of Arts and worked with companies like ThoughtPartners Global, Infinite Group, and MIM-Essay. She writes for the General Knowledge and Current Affairs section of JagranJosh.com.

... Read More

Get here current GK and GK quiz questions in English and Hindi for India, World, Sports and Competitive exam preparation. Download the Jagran Josh Current Affairs App.

Trending

Latest Education News