It is the first time when CBSE has used Facebook and Twitter logo on its website. CBSE is getting inclined towards social media in order to engage students in extra - curricular activities. This has been was done explicitly for an essay writing competition organized by CBSE based on the life of Sri Pingali Venkayya, the designer of national flag. Facebook & Twitter were used for determining the popular vote for essays which the students wrote. The winners were chosen by expert panel of judges.
Peer rating was also conducted for selection. It was carried out through Twitter and Facebook and votes were counted going by “retweets” and “likes”. Hyperlinks of Facebook and Twitter were used for students that directed them to rate essays. In this seven day event, everyday 68 winners were chosen. The selection of 68 winners was done bearing in mind theme of India's 68th year of independence. Six students were chosen exclusively on account of peer rating done through social media. These six students were awarded the cash prize of Rs. 20,000 per student.
Central Board of Secondary Education has gone on an over drive mode to make sure that all such secondary activities are being coupled with social media. The plan to slot in students in a milieu which they favor was the pet project of Vineet Joshi, CBSE chairman. Few days ago, Whatsapp was used by the board as a means to promote Sanskrit week celebrations. The board asked students to send entries for the Sanskrit speech competition. The entries were send over whatsapp by recording a video clip & then sending it to the board through Whatsapp. The speech was for two minutes. It was termed as Laghubhashnam.