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IIM Lucknow scores 100% placement in 3 days: Marketing emerges on top

Feb 8, 2016 16:30 IST

    Adding another feather to its cap, IIM-Lucknow has achieved 100% final placement for its 30th batch of 446 students for 2014-16 in just over 3 days. The official communiqué shared by the institute stated that the placement session saw the participation of over 160 domestic and international recruiters.

    Marketing and Finance emerged as top segments, which saw 25% and 22% offers respectively. These were closely followed by consulting with 21% and e-Commerce sector with 15%.

    The Systems/IT and General management sectors could only secure 10% and 7% offer share, respectively. Apart from these, some candidates also saw offers from niche domains like analytics, business development, social media marketing, HR and market research among others.

    Top recruiters across different sectors for IIM-Lucknow placement drive included leading brands like Aditya Birla Group, Accenture, Flipkart, Hindustan Unilever, TAS, P&G, The Boston Consulting Group, Avendus and Amazon. There were a few first time recruiters as well like Kotak Investments, Tata Sky, BMW Group and Avalon Consulting. Equirus Capital and Olam International were the two firms to offer international profile to the students.

    IIM-Lucknow stressed on the fact that participation and offers from firms like of MasterCard, o3 Capital, Advisors, BlackRock, Alvarez & Marshal “marked the ascent of IIM Lucknow as a preferred recruitment destination for marketing, finance & consulting roles”.

    According to the institute, the FMCG/consumer goods/telecom/digital media sector made 110 offers. These included top brands like Star TV, Dr Reddy’s, GSK, Samsung, Puma, Pepsi, ITC, Nivea, P&G, Colgate Palmolive, Airtel and Hindustan Unilever.

    The BSFI sector, the institute students secured offers from renowned names in Indian as well as international sphere. Top names in this sector include Blackrock, DBS, Citibank, Bank of America, Avendus Capital, Merrill Lynch, Arga, Goldman Sachs, o3 Capital¸ ICICI Bank, Equirus Capital and others. The roles offered in BFSI sector included corporate/wholesale/retail banking, investment research, trading and operations, market research as well as front end investment banking and global markets.
    Consulting sector, which stood at third position, saw offers from Avalon Consulting, Feedback Infra, Alvarez & Marsal; with Accenture and BCG emerging as the top 2 recruiters.

    The IT/e-commerce/technology domains saw the usual suspects of Microsoft, Uber, Wipro, Magicbricks, Google and Flipkart and Amazon in the recruiters list. Offers in this domain were for diverse portfolio and profiles like product marketing, sales enablement, strategic alliances, program management, analytics, supply chain management and category as well as business development.

    Finally coming to the General Management domain; this sector saw the participation of industry majors like Airtel, TAS and Lodha Group and Aditya Birla Group (ABG). Aditya Birla Group and TAS emerged as the top recruiters for this sector.

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